SEPT 24?BEHIND THE SCENES WITH MSR?S DAVE CASELLA
It sounds like you have quite a few responsibilities. Give us a day in the life of Dave Casella.
For 2005, MSR has completely revamped their line of gear. How big of a part did you play in the restructuring of the brand?
When did the new MSR logo come into effect?
How much of a role does Malcolm Smith still play in MSR?
How important is the ATV market to MSR?
MSR is very different in that you also have hard parts. Why do you also carry hard parts?
We constantly see you hanging out with MSR team rider Nick Wey. How often do you hang out with him?
What is one thing that you know about Nick Wey that a lot of people don?t?
Fine, play coy with us. Where did you work before taking the job at MSR?
What is your relationship like with the ATV riders? Do you attend many of the races?
Who do you sponsor for ATV?s?
How do you like your job thus far?
Why is MSR team rider Tiger Lacey called ?Purple Rain??
Thank you for your time, and keep the MSR team riders in check.